TOTAL VOLUME:
$154.6b
24H VOL:
$323,326,361
24H TRANSACTIONS:
2,984,640,614
OPEN INTEREST:
$1,969,435,260
419,363
Markets across
40,411
events
MATCHED EVENTS:
4,612
PLATFORM COVERAGE:
5
Polymarket:
37%
VS.
Kalshi:
63%
Closed: Oct 5, 11:59 PM EST
Kalshi
This event tracks whether Carbon Arc's casino advertising expenditures for September 2026 exceed specific thresholds. The thresholds represent year-over-year growth compared to September 2025, with higher thresholds indicating greater growth. The outcome depends on the first reported value for that month.
The event evaluates multiple thresholds for Carbon Arc's Casino Ad Spend in September 2026, each defined by a specific numerical threshold ranging from 83 to 95. For any given threshold, if the reported Casino Ad Spend for September 2026 exceeds that threshold, the corresponding market resolves to 'Yes'; otherwise, it resolves to 'No'. All markets share a common resolution mechanism: the first value reported by Carbon Arc for September 2026 will be used to determine the outcome, and any corrections or revisions made after the market settlement will not affect the result. The index used measures year-over-year performance, where a value of 100 indicates equal spending compared to September 2025, values above 100 signify growth, and values below 100 indicate a decline. Kalshi clarifies that it holds no affiliation with Carbon Arc, and all trademarks remain property of their respective owners.
Currently, it's difficult to directly compare the predictions embedded in this market to specific analyst forecasts without a dedicated survey. However, generally, prediction markets often incorporate a wider range of information and perspectives than traditional polls or individual analyst reports. This can lead to differences in expected outcomes. If analysts are broadly predicting a certain range for casino ad spend, the price action in this market will reveal whether traders agree or disagree with that assessment, and to what degree.
On Kalshi, this market is priced through a continuous order book where traders buy and sell contracts representing their beliefs about the final casino ad spend amount. The price of a contract reflects the probability of that outcome occurring. On Kalshi, prices reflect that venue's order book, liquidity, and how traders price the outcome right now. As more traders participate, the price converges towards what the collective market believes is the most likely scenario. The current price indicates the market's expectation for September casino ad spend, and changes in price signal shifts in those expectations based on new information or analysis.
This market resolves around Oct 13, 2026, with the outcome confirmed once the event is verifiable from credible public reporting. The final casino ad spend figure for September will be sourced from industry reports and data providers. The market will then settle to reflect whether the actual ad spend was above or below the price point at which contracts were traded. Traders holding contracts on the correct side of the outcome will receive a payout.
Several factors could influence the price of this market before it resolves. Major announcements from casino companies regarding their marketing budgets, changes in economic indicators that affect consumer spending, and shifts in the regulatory landscape for gambling advertising could all have an impact. Unexpected events, such as a large-scale casino opening or a significant promotional campaign, could also move the market. Any news that alters expectations about overall casino revenue or marketing strategies is likely to be reflected in trading activity.