TOTAL VOLUME:
$134.2b
24H VOL:
$126,590,312
24H TRANSACTIONS:
2,388,728,490
OPEN INTEREST:
$1,439,516,703
404,175
Markets across
30,277
events
MATCHED EVENTS:
2,685
PLATFORM COVERAGE:
5
Polymarket:
39%
VS.
Kalshi:
61%
Above 13M
- Kalshi
Above 13M - Kalshi
1W
News
Positive
Negative
Neutral
Hover marker for details
Vol.
·
Resolved Sep 22, 2026
Latest in Entertainment
Closed: Sep 22, 6:30 AM EST
Kalshi
Description
This set of markets tracks the potential global viewership of Taylor Swift’s content on YouTube for a specific day in 2026. Each market has a different threshold for the number of daily views required to trigger a positive outcome, allowing participants to speculate on various levels of audience engagement.
Kalshi
All markets resolve based on whether Taylor Swift achieves a specified number of global daily views on YouTube on September 20, 2026. The thresholds range incrementally from above 13 million to above 16 million views. View counts are determined using YouTube Charts with the location set to “Global” and accessed via a New York IP address to ensure consistency. All markets explicitly state that YouTube has not endorsed these products, and any references to YouTube charts are purely descriptive, indicating no formal affiliation or endorsement between YouTube and the market operator. The secondary rules across all markets are uniform, reinforcing the methodology for data retrieval and the absence of endorsement.
Frequently asked questions
Comparing prediction market odds to analyst forecasts reveals how collective intelligence differs from expert opinion. Often, this market reflects a broader range of information and perspectives than traditional forecasts, potentially incorporating factors analysts may overlook. If analysts predict a certain outcome with high confidence, but this market shows more uncertainty, it suggests the crowd believes there’s a higher chance of an unexpected result. Discrepancies can arise from differing methodologies or access to unique data points, offering a valuable contrast to conventional wisdom.
On Kalshi, this market is priced through a continuous order book where traders buy and sell contracts representing different potential outcomes. The price of each contract reflects the probability of that outcome occurring, as determined by supply and demand. As more people buy contracts for a specific outcome, its price increases, indicating a higher perceived likelihood. On Kalshi, prices reflect that venue's order book, liquidity, and how traders price the outcome right now. Traders are constantly adjusting their positions based on new information and their own assessments, leading to dynamic price fluctuations that capture the evolving expectations surrounding the total views for Taylor Swift’s content.
This market resolves around Sep 24, 2026, with the outcome confirmed once the event is verifiable from credible public reporting. The final views count will be sourced from publicly available data and will be used to determine which outcome aligns with the actual number. The resolution will be based on the total views across all platforms where Taylor Swift’s content is available, as determined by the platform’s standards for verification. This ensures a transparent and objective assessment of the market’s outcome.
Several signals or events could significantly move this market. Major announcements regarding Taylor Swift’s content releases, such as new music videos, album launches, or tour dates, would likely impact trading activity. Unexpected viral trends or media coverage could also shift sentiment. Additionally, any news related to platform viewership metrics or changes in content distribution strategies could influence the perceived probability of different outcomes. Shifts in public opinion, measured through social media engagement or polling data, could also play a role in how this market prices the event.
